The executives at Third Coast Events, Inc. launched an initiative to hone team members' presentation skills. The company's director showed how this effort contributes to corporate growth.
Houston, TX, June 26, 2015 (Newswire.com) - The leaders at Third Coast Events, Inc. continue to be pleased with the company’s success. “2015 is proving to be a pivotal year for us,” said Dana, the director of operations. “This is due to the investment we have been making in our team. We believe that growing our team will continue to reap unlimited rewards.”
To continue this upward trend, the company has launched an effort to enhance the team’s presentation skills. “Effective presentation skills are what differentiate you from everyone else,” said Dana. “Once you master these skills, you can control your own destiny.”
"Our ability to converse more effectively translates into a greater number of marketing promotions and advertising campaigns,"
Dana, Director of Operations
This training complements the company’s leadership and management curriculums. “Our comprehensive training program builds strong leaders,” said Dana. Topics range from listening skills to negotiation tactics. “Individuals who complete this training know how to connect with their audiences. They also understand how to clearly convey a message,” she added.
Effective presentation skills also enhance teamwork. “In our business, things happen very quickly,” said Dana. “On many occasions, we must think on our feet.” Detailed training provides team members with the confidence they need to handle unexpected situations, whether they happen in front of audiences or during customer meetings. “By completing these classes, our teams have learned to be more innovative and responsive in some of the most daunting situations. It’s inspiring to watch.”
Third Coast Events, Inc. Sees a Positive Impact on Business
With a focus on better communication, the managers at Third Coast Events, Inc. have seen a positive impact on the company’s bottom line. “Our ability to converse more effectively translates into a greater number of marketing promotions and advertising campaigns,” said Dana. As a result, the company has seen a significant increase in profitability.
Internally, the training program has reinforced the company’s team culture. “With their new skills, our team works more effectively,” said Dana. “Also, they have set up their own network to provide internal training and support for each other.” Top managers have formed a coaching staff to help individuals with their presentation skills. “Everyone on the team is motivated to deliver clear, consistent messaging in a professional manner,” she added.
Dana is excited about the future. “When a member of our team stands in front of an audience, that person is the face of Third Coast Events, Inc.,” she said. “The audience does not separate the message from the messenger. Therefore, our presentations need to be extraordinary. In the process, we are seen as the leaders of our industry.”
About Third Coast Events
Third Coast Events is an innovative marketing and consulting services firm. Focused on events-based marketing, the firm has created a notable track record of successful campaigns that leverage a personal touch often lacking in other marketing channels. By emphasizing brand loyalty and customer lifetime value, Third Coast Events creates a mutually beneficial situation for its clients and their customers. This approach has empowered a broad portfolio of brands to achieve maximum market saturation and to enter new, lucrative markets.
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